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How does participation in this program affect my site’s position in the Google search results?

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Participating in Google AdSense does not affect your site’s rank in Google search results and will not affect the search results we deliver. Google believes strongly in freedom of expression and therefore offers broad access to content across the web. Our search results are unbiased by our relationships with paying advertisers and publishers. We will continue to show search results according to our PageRank technology.
Adding the Google AdSense ad code or AdSense for search code to your site will not queue your pages for crawling by our main index bots. While our bot (starting with ‘Mediapartners-Google’) does crawl content pages for the purpose of targeting ads, participation in AdSense does not increase the number of pages from a site in our main index.

My application was disapproved. What do I do now?

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If your application wasn’t approved, you’re welcome to resubmit it for review. Before doing so, please read the application status message you received for more details on why your application was disapproved.

You may make any necessary updates to your application and resubmit by logging in to our home page using the email address and password you provided with your application. Once you’ve resolved all issues with your application, click ‘Resubmit’.

Does my site qualify for AdSense?

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Google AdSense and AdSense for search is open to website publishers of all sizes. Please read our program policies to ensure that your content fits in to our guidelines.

If, after reading our policies, you’re not sure if your site qualifies, we suggest that you go ahead and submit an application. Our program specialists will review your site and respond within 2-3 days. If you’re approved, you’ll receive an email with instructions on logging in to your account and getting started with the program.

Can I sign up if I am already a part of an ad network?

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Yes. However, we do have some guidelines as to how non-Google ads may be displayed along with Google ads. We do allow affiliate or limited-text links.

If your ad network already displays Google ads on your pages, you can still join AdSense and run ads on your site through our program. We allow publishers to display up to three standard Google ad units on any webpage.

Keep in mind that it’s your responsibility to work out any contractual issues that may arise with your ad network as a result of serving Google ads directly.

How can I increase traffic to my site?

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Some of the best strategies you can use to drive users to your site and improve the visibility of your pages can be found within Google’s webmaster tools. We’ve highlighted five ways you can take advantage of the tools below to improve the visibility of the content you’ve worked hard to create.

1. Submit all of your pages to the Google index – for free.

By using Google Webmaster Tools to submit your URLs, you help Google’s web crawler do a more complete and efficient job of crawling your site. Webmaster tools enables you to submit all of your pages to the Google index, and it’s particularly useful for making sure that we know about all dynamically generated URLs or pages that are not adequately linked to on your site. But please note: submitting a page to the index will not guarantee inclusion or influence your PageRank, and isn’t a replacement for creating compelling and useful content.

2. Find out how Google sees your site.

Once you’ve made sure we have access to your site, you can see the common words used to link to your pages and that are seen by Google. This allows you to see trends in your site’s content, and can help you determine why you may be ranking for particular keywords. You can also see which page has the highest PageRank by month. Some site owners are surprised to find that this isn’t always the home page. If an internal page has the highest PageRank, you might consider spending more time optimizing the ads there.

3. Diagnose potential problems.

We let you know if, and why, we’re having trouble accessing your site or specific pages. If we can’t crawl a page, we can’t index it — so fixing any errors we list can help improve your overall coverage. If the AdSense Site Diagnostics tool shows that you’re blocking pages from MediaPartners-Google (the AdSense crawler), you can use the robots.txt analysis tool of Google webmaster tools to test changes to that file and make sure those changes allow access. You can also see what pages you are blocking from other Google bots — this lets you experiment with changes to see how they would affect the crawl of your site.

4. Find out which queries drive traffic to your site.

Using Google webmaster tools, learn which Google queries created clickthroughs to your site and where you were positioned in the search results for that query. You can also view data for individual properties and countries as well. For instance, you can see the queries from users searching Google Images in the United States that returned your site in the results. You’ll only see properties and countries for which your site has data.

5. Get re-included.

If your site has disappeared from the search results, read through the Google quality guidelines, then correct any problems on your site and request re-inclusion from your Google webmaster tools account. Please keep in mind that the reinclusion request form is only available to people using Google webmaster tools

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